Ziggy Marley Talks 40th Anniversary of Dad's Iconic 'Exodus,' Ben & Jerry's One Love Partnership
publish date: 2017-05-24
June will be a busy month for Ziggy Marley. The Grammy-winning artist and eldest son of reggae legend Bob Marley will celebrate the 40th anniversary of Bob Marley & the Wailers’ iconic Exodus album with the June 2 release of Exodus 40 – The Movement Continues. Then Ziggy will hit the road again for the duration of his summer tour, starting June 12.
But preceding all that, Ziggy dropped by the Roxy Theatre in Los Angeles this week (May 22) to formally introduce One Love -- that’s the name of the newest ice cream flavor created by Ben & Jerry’s in partnership with the Marley family. A portion of the proceeds from each pint sold will benefit Jamaica’s One Love Youth Camp, a program operated by the Bob Marley Foundation and Partners for Youth Empowerment.
This is actually the second time the Marley family and Ben & Jerry’s have partnered. A year ago, the partnership launched One Love in the U.K. and Europe. The resulting success prompted the decision to bring the flavor -- banana ice cream with caramel and graham cracker swirls and chocolatey peace signs -- Stateside.
“The combination of music and ice cream is a nice way to talk about issues with people and get them to open up their hearts and minds,” says Ben & Jerry’s co-founder Jerry Greenfield, who co-hosted the Roxy launch party. “We’re also celebrating the values and vision of Bob Marley and his music: peace, love and social justice. In the wake of Manchester, now more than ever we need to find additional ways to unite people and build a better world.”